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Sunday, July 14, 2013

Google Analytics and better website trafficking.


I came across to the new process of monitoring my webpage. It’s Google Analytics. By setting up Google Analytics, it helps me to monitor demographic information from the visitors around the world. That way, I can determine advertising strategy on Google Adword.
            In the past, I have signed up for Google Adword to advertise my production company and promote my website, but it seems like my marketing was not successful enough. I did not know which location and how to focus on my advertising strategy since I did not know which part of demographic has visited my web page and lick on the link. I just realized that Google has this powerful tool to monitor visitor by using GoogleAnalytics.
            I am not a Webmaster expert nor take any studies in the internet tool and programmer. This Google Analytics is a very simple to use and simple navigation around the page to add it to the website I desire.
            The down side of this Google Analytic tool is time consuming on the Analytic its self to installed on the website that has been assigned. It is taking more than 24 hours to be accepted and installed on the webpage.  Therefore, website designer requires to plan ahead to combine this Google Analytics to the digital marketing strategy.
             After researching around in Google Analytics tool, I found plenty of opportunity to increase website traffic and create better understanding of digital marketing. By combining Webmaster tool, Google Adwords, and Google Analytics together, The website will become more powerful and create more visitors from specific group. Not only I can focus in specific location, I can also save unnecessary spending on marketing, such as per pay click or banners on third party website.
            Once again, I do not have to be a programmer or know how to write codes to use Google Analytics tools. Anyone can use this tool since Google has a very easy learning assistant tool to help along the way.

Image from http://www.viraladnetwork.net/blog/2013/step-1-getting-to-know-your-audience-with-google-analytics/

There are several benefits by using Google Analytics here. That is a link to provide a support and provide what Google Analytic can do to help increase traffic to the website.






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